Shifting to a business account eliminates these problems with your LinkedIn text ads. Your ads will also compete for advertising units rather than advertising impressions. That means that if you have two clients that both offer HR software and have similar audiences, you won’t be able to show these ads together. There are a few reasons for this.įirst, if you are in a position where you manage campaigns for multiple clients (say, you are a social media marketer), posting from a personal account won’t allow you to show multiple ads in the same placement. Step 0: Use a business account for creating LinkedIn adsĪlthough it’s possible to set up a LinkedIn text ad using your personal account, the LinkedIn Text Ads Playbook recommends creating a business account and launching ads from there instead. In the next few sections, we’ll go over what you need to do to set up your LinkedIn text ad. In this guide, we’ll walk you through the step-by-step process of how to create a text ad and how to use Copy.ai’s social ad copy generator tools to make it awesome. The trick to creating effective LinkedIn text ads comes down to grabbing your audience’s attention with just a few words and a small image.
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